The circumstance of continuing to market a property, even after a purchase agreement has been executed, is a consideration for many sellers. This decision hinges on the specifics of the contract, local real estate practices, and the seller’s individual risk tolerance. Several factors influence the feasibility and advisability of this action. For example, a buyer might have contingencies related to financing or property inspections that could cause the deal to fall through.
Maintaining the property’s visibility in the market provides a safeguard against potential deal failures. It allows the seller to potentially attract backup offers, shortening the time the property spends off the market should the initial transaction collapse. This strategy can be particularly beneficial in fluctuating markets or when the initial offer is subject to lengthy contingency periods. Historically, this practice has been a common risk mitigation tactic in real estate transactions.
